The British company Euromonitor International, a specialist in the field of strategic market analysis with headquarters in London, opened its new European Regional Office for Germany and Austria in Düsseldorf on 6 June.
This is only the second office on the European continent for the global operator after opening its first office in Vilnius, Lithuania. Düsseldorf was able to hold its ground against the competing cities of Munich, Hamburg, Frankfurt and Geneva. Thirty-five jobs are currently being created in the Düsseldorf office with plans to increase to 50 in the long term. Düsseldorf’s Office of Economic Development was pleased to be able to assist the company in establishing its presence in the city.
Euromonitor produces internationally comparable statistics on a large number of consumer goods, services and industrial markets. The company provides its customers with data on the development of market and product sales or consumer trends to help them make strategic business decisions.
Euromonitor ultimately opted for Düsseldorf because of the large market potential in North Rhine-Westphalia, the proximity to customers and the central location with fast connections to destinations throughout Germany and Europe. “With our new office, we want to build closer relationships with our customers in the German-speaking countries. Already one third of our turnover in Germany is generated from customers based in North Rhine-Westphalia – from here, Euromonitor has excellent opportunities for further growth,” explained William Henderson, Head of Sales and General Manager Germany at Euromonitor International.